Wedding Photography & Videography: Price vs. Value

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There is so much to consider when booking wedding photography and videography.  However, most couples have never been so heavily involved in planning a wedding, so they don’t always know where to start, what to look for, and what questions to ask.

We totally get that.

The trouble is, out of not knowing where else to look, many brides and grooms tend to just compare dollar amounts to one another.

Budgets are important. But before you categorize all of your wedding expenses and write them in stone, you should know that there are many ways in which the VALUE of what you book can far outweigh a relatively small difference in PRICE.

This is easy to see in other aspects of life. If you could spend $20 on a shirt that will last you 4 months, or $45 on a shirt that would last you 3 years, which would you choose?

Here are 4 considerations that will help you analyze the VALUE of your wedding services, instead of just the number of dollars.

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#1 What is included?

It sounds simple — what’s included in the package? But make sure you’re reading closely!

Are you getting all of your full-resolution images? Are you getting the printing rights to your photos? Are you getting a complimentary print credit to get you started at a color-true print studio?

If you’re booking with Fairytale Productions, the answer to all 3 of those questions is “yes.”

Did you know that this month we are including a free 10×10 Premium Photo Album with our all-day photography packages? This album retails for $600. It is a beautiful keepsake that you and your loved ones will be sure to treasure as you look back on your gorgeous photos memorialized so nicely. This adds a long-term VALUE to your Photography package with us, even if it’s slightly higher in PRICE than others out there.

In the same vein, we are including a free 4-hour Photo Booth, all inclusive, with select all-day Photo & Video packages. That booth costs $695 on its own, and provides your guests with high-quality entertainment AND a keepsake of your day. All for the price of the qualifying Photo or Video package!

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#2 Length of Enjoyment

Have you ever lived near an attraction or amusement park where you had to pay full price for a one-day ticket, but you could turn that ticket into a year-long season pass for the same price? The extra money now pays off for a long time.

It’s all about return on investment.

The same logic is true for your most important wedding services. Investing in high-quality photography and videography now gives you returns for decades to come in the form of you being able to look back on your day and re-live all of the moments that passed too quickly. Trendy styles can be great, but you want to book with someone who has enough experience to also give you a timeless feel — so that a few years down the road, your photos and video don’t seem dated.

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#3 Appropriate Discounts

We have a wide range of package options that can suit different budget levels, and we try to honor your budget and planning by giving discounts when and where we can. If you or your fiance are military/police, or if your wedding is a non-Saturday or in an off-peak month, we are happy to give you a discount to help make the most of your budget.

Our only encouragement is to beware of deals that seem too good to be true.

Quality companies know what their time and products are worth. If your budget allows, paying a little more for a higher-end package that has an appropriate discount applied will go so much farther than a bargain package dressed up to look like a higher quality level than it really is.

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#4 Ease of Planning

We’ve mentioned this in blogs before, but it is worth re-stating: planning a wedding can be stressful enough as-is. You deserve to make things easier on yourself by hiring a caring and professional company. Combining services with us is icing on the cake.

We have a full-time certified Planner ready to help you get all the details in order from the time you book all the way until the big day.

Not only does this preparation help to make sure you’ll get the best final products, but it also saves you the headache of coordinating between 3 or 4 different companies. And when your photo & video vendors are from the same team, they can work together and help one another. Unfortunately, not all vendors out there share that philosophy!

We hope these 4 considerations help you to see how the VALUE of your wedding services outweighs the straight PRICE. You deserve the absolute best for your monetary investment, for your planning time, and for the rest of your life to relish the memories of your beautiful wedding day.

Don’t sell yourself short.